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About Us | Expanding Generations Together - Redshift Watersports

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Redshift Watersports | Expanding Generations Together


Family first, friends included.

It's more fun when you're not the only one having it.

We make a living by what we get. We make a life by what we give.

Our Core Purpose

Most of us remember a time or a tradition, especially on the water, that we shared with our family and friends and hoped to do the same with our kids and their friends.  Through these experiences, the foundation of family and its values are built.  At Redshift, it will always be family first, friends included.  New or old, it's our promise to contribute to the memories that last forever, bridging the gap between generations.

Ownership is a wholly owned subsidiary of Midwest Water Sports.  Midwest Water Sports is consistently recognized as one of the Top 100 Dealers by Boating Industry Magazine and is based in Minneapolis, Minnesota. We also operate,, and  This is what we do. What does that mean to you?  You're entrusting your business to a company that gets it!  We are riders just like you and know the importance making your experience with us all time.

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